I had the opportunity to shape the visual identity for Brooklyn Borough President Antonio Reynoso’s 2024 State of the Borough Address, held on March 13 at CUNY City Tech in Downtown Brooklyn. This event brought together community leaders and residents to celebrate progress, tackle challenges, and set the vision for Brooklyn’s future.
From presentation slides to event programs and social media graphics, my goal was to create a design that felt dynamic, engaging, and unmistakably Brooklyn. Every element was crafted to enhance the experience—making information clear, the branding cohesive, and the event itself feel as impactful as the message being delivered.
The promotional campaign played a key role in driving attendance and community engagement, proving how thoughtful design can bring government events to life and connect people to the work being done in their borough.
For a comprehensive overview of the event and its key highlights, please visit the official Brooklyn Borough President's website. https://www.brooklynbp.nyc.gov/state-of-the-borough-2024/?utm_source=chatgpt.com