As I continued the design process for Unified Cosmos, I focused on the brand's overall identity and how it could be incorporated into the sneaker design. I decided to use a bold and modern typeface for the logo, which would be featured prominently on the tongue of the shoe.
For the color scheme, I chose a deep red for the Mu Cephei design and a cool blue for the Asteroid Blues. These colors not only tie into the astrological inspiration of the brand but also create a striking contrast against the stark white of the sneaker.
In addition to the star illustration on the Mu Cephei design, I also included a constellation pattern on the upper part of the shoe. For the Asteroid Blues, I incorporated a subtle texture on the midsole that resembled the surface of a planet.
The custom-made galaxy design on the shoebox was created using a mix of digital and traditional art techniques. I started by sketching out a few different concepts before finalizing the design and bringing it to life using watercolors and ink. The galaxy design is meant to evoke the brand's name, Unified Cosmos, and tie all of the elements of the design together.
Overall, the Unified Cosmos sneaker design was a passion project that allowed me to explore my love for both graphic design and astrology. It was an exciting and challenging process to create a brand from scratch and bring it to life through a tangible product.